Problems:
You first need funding to hire a sales-rep or even a sales coach.
Pick the best customers you can find
Close the customers who align perfectly with your vision and product, setting the foundation for strong, lasting relationships. Your customer is thanking you!
Leverage your unique insight
No one knows your product and vision better than you. You'll spot an opportunity and match it with your vision like nobody else could. And potential clients appreciate talking directly to the founders (instead of a sales-rep).
Turn conversations into product improvements
Your product doesn’t need to fit their needs perfectly from day one. These early interactions inspire breakthrough ideas and unexpected opportunities. That's where your traction will come from.
There’s no losing. Only learning.
Every interaction moves you forward. A “no” helps refine your outreach, sharpen your messaging, and filter out unfit leads, making your next pitch even stronger. So be curious and grateful for any insight.
